Blogger Book Giveaways: What Authors Need to Know

As the owner of a agency that offers book reviews and operates a e-book contest, I’ve long been aware that there are numerous bogus contests and reviewers available. I’ve additionally promoted weblog excursions for authors, and I firmly believe that having your own weblog and being a guest on a person else’s weblog is a high-quality manner to get the word out about your book. But no longer all blogs and bloggers are created the identical, and worse, a few are not very sincere.

Recently, I have become privy to a new trend amongst bloggers to provide giveaways to their readers. Sadly, many of these purported giveaways are scams, Central Florida Blog or as a minimum, they’re no longer completely honest or offering what they claim they may offer for the e book’s writer. Following are some examples and tips to comply with earlier than supplying your ebook to bloggers who are imparting giveaways.

First, allow’s examine the ebook giveaway technique and what might also inspire bloggers to offer a ordinary book giveaway. The bloggers requests authors and frequently different owners of diverse products to send them the goods that allows you to evaluate them. Next, they study the book or use the product and write a assessment of the product, posting the product records on their weblog. They then ask people to publish their names thru a few electronic form or via e-mail for a random drawing for a giveaway of the product. The product is then mailed to the winner. Sounds simple sufficient.

But it’s clearly extra complex than that. The blogger isn’t going to go through all this paintings without getting some thing in go back. Often, the blogger will post an image of the product with a link to in which it could be purchased, inclusive of an internet book place that not only sells the product but additionally has a referral software in which the blogger receives a fee on all products bought while people click on thru from the blogger’s site to the seller’s web site and purchase the product.

That is even reasonable and there’s nothing incorrect with human beings being paid for their paintings. The possibility of unethical and scamming conduct comes, however, in various, now and again small, however despite the fact that critical approaches. Before you post your ebook to a blogger, here are some things to look at out for:

1. FTC Disclosure-It is the law now that anyone who receives a earnings whilst she or he endorses a product should disclose that upfront. A legitimate internet site will have an FTC disclosure announcement on it that the proprietor is receiving a commission (whether or not through click on-thru or the direct price with the aid of the author or product proprietor) for promoting the paintings. That does no longer mean the blogger is being cheating in imparting an awesome evaluate of the product. In truth, if the FTC disclosure is there, it is an excellent signal the blogger believes in being honest about the product. If the FTC disclosure isn’t there, do not take part.

2. Product Reviews-Before you send your book to a person to review it, look at the past critiques on the web site. A lot of bloggers (and ebook reviewers) claim that they evaluation books whilst, in fact, they clearly reproduction the product description as it seems at the writer’s or an internet bookstore’s website, or they replica the back cowl description and put up that as a assessment. That isn’t always a legitimate book review because it does now not mirror the blogger’s private opinion of the ebook and it’s a terrific sign the blogger did not even bother to read the book to discover whether or not it deserves to be recommended. The blogger is truely looking to get as many products featured on the blog as possible so extra commission can be earned.

3. Multiple Copies-If bloggers request greater than two copies of the ebook, it is unlikely they need the books for review or giveaway. It’s understandable the blogger may need a book to study and then some other to send to the giveaway winner. However, it’s much more sensible for the blogger to request most effective one replica and then after the giveaway’s winner is known as, request that the writer in my opinion send the winner an autographed reproduction. If a blogger requests more than copies, it’s probable the blogger is accumulating inventory to resell-perhaps to a local used bookshop, or possibly at an online store, thereby creating a income off copies of books he did not pay for and that the writer concept would receive away.

4. Drawing Results-An sincere blogger walking a e book giveaway is going to disclose the names of the winners, even though for privateness’s sake, it’d simply say Amanda W., Syracuse, NY or George T, Salt Lake City, UT. What is suspicious is not giving any indication that there are winners.

If you’re nonetheless unsure whether or not to submit your ebook to a blogger’s ebook giveaway, touch the authors of some of the previous giveaways and ask them whether or not it helped them or they ever heard from any of the readers. If the blogger is jogging a valid contest and offers the writer the e-mail and mailing address of the giveaway winner, you can contact the person and rest confident that your e-book goes wherein it ought to. If the blogger is mailing out the copies himself, you do not have evidence the books are being mailed out. In truth, I’ve heard from some authors who’ve participated in such giveaways a couple of times that they have got never obtained a thanks or any feedback from the those who supposedly acquired their books. While not receiving remarks isn’t always necessarily a sign of dishonesty, when you do receive remarks it is a sign that the whole lot is functioning as it must.

Will a ebook giveaway help sell your ebook and provide you with exposure? It should if the blog receives numerous site visitors, and if the blogger genuinely is gifting away the books, you may as a minimum find one new fan. The blogger, of path, may let you know how the blog gets tens of thousands of views, and if that’s genuine, it’s great due to the fact then a lot of people will listen about your book, and if they’re fascinated and do now not win it within the giveaway, optimistically, they may purchase it.