If you are a Spiritual Business Owner who wants to help, heal and reach more people with your talents, gifts, skills and unique capabilities then you really do need to be serious about learning how to marketing your self, a website or a product with integrity and authenticity.
This is how to start truly growing your spiritual business.
You will most definitely want to turn around these BCG matrix of apple marketing mistakes and remember to not only avoid them, but only do what works for you with ease, grace and ‘divine flow’!
Spiritual Business Marketing Mistake Number 3:
Not having a niche or trying to serve everyone and anyone!
How do you avoid this marketing mistake and market yourself, a website or a product successfully?
Making your presence known online and offline, is all about having a ‘niche’ that your spiritual business is marketing speaking directly to and solving a problem for.
Sounds simple, because it is!
If you fail to choose a ‘good fit’ niche that you can not only find easily, but will happily pay you, you will never be able to really succeed at authentically marketing your spiritual business.
I say this because, there are so many Spiritual Business Owners out there. Think about it, how many Helping Professionals are in your area, or in the world already?
Now, I am not saying that you must see them as competition in the market place, in fact I am saying exactly the opposite.
These are the people, our fellow human beings, that we can learn from and grow with. Model what others are doing if you see how they are marketing you to can take a similar approach.
Trying to re-invent the wheel is insane, showing how you can add value to the market is common sense.
No, the most important thing you have to remember is to set yourself apart from others. You can do this by stating your definiteness of purpose in life.
As Napoleon Hills says, this is how you set your own price tag in life and business.
He says we need to have a definite purpose in business, marketing and life and make a plan.
This is the master key or first success principle that lays firm foundations to align your spiritual business marketing with how you want to make your difference in the world and still stay true to you!
So again, you need to find a niche, that aligns your inner purpose with your outer purpose in life and that will determine where you can excel.
If you do not do this, marketing your spiritual business becomes a drag and feels like a chore, when in fact all it is finding creative ways to actually get in front of the people who will say a firm yes or a firm no!